Attitudes and attitude change

To chci

Attitudes-cognitive representations of our evaluation of ourselves, other people, things, actions, events, ideas-and attitude change have been a central concern in social psychology since the discipline began. People can-and do-have attitudes on an infinite range of things but what are attitudes, how do we form them and how can they be modified? This book provides the student with a comprehensive and accessible introduction to the basic issues in the psychological study of attitudes. Drawing on research from Europe and the USA it presents up-to-date coverage of the key issues that will be encountered in this area, including attitude formation and change, functions of attitudes, attitude measurement, attitudes as temporary constructs, persuasion processes and prediction of behavior from attitudes. … celý popis

Podrobná bibliografie

Hlavní autor:

Gerd Bohner, 1959-

Další autoři:

Michaela Wänke

Typ dokumentu:

Knihy

Rozsah:

xi, 295 s.

Vydáno:

New York : Psychology Press, 2002.

Edice:

Social psychology (Philadelphia, Pa.)

Témata:

názory a postoje

sociální psychologie

Fyzický popis:

xi, 295 s.

Bibliografie:

Obsahuje bibliografii a rejstřík

ISBN:

0-86377-779-1
0-86377-778-3