Effect of integration of green constructs and traditional constructs of brand on green purchase intention of customers
Uloženo v:
Podrobná bibliografie
- Hlavní autor:
- Další autoři:
- , , ,
- Typ dokumentu:
- Články
- Publikováno v:
- E+M. Ekonomie a Management. -- ISSN 1212-3609. -- Vol. 20, no. 3 (2017), s. 219-237
- Témata:
- Popis jednotky:
- Rubrika: Marketing a obchod
3 obrázky, 5 tabulek - Fyzický popis:
- 8 ilustrací
- Bibliografie:
- Obsahuje bibliografické odkazy
:
MARC
| LEADER | 00000naa a22000003i 4500 | ||
|---|---|---|---|
| 001 | an2017lio02150 | ||
| 003 | CZ LiKVK | ||
| 005 | 20180105154640.0 | ||
| 007 | ta | ||
| 008 | 171123s2017 xr a f b 000 0 eng d | ||
| 040 | |a LIA001 |b cze |e rda | ||
| 041 | 0 | |a eng |b eng | |
| 043 | |a a-ir--- | ||
| 072 | 7 | |a 658 |x Řízení a správa podniku |2 Konspekt |9 4 | |
| 080 | |a 658.8 |2 MRF-sel | ||
| 080 | |a 502 |2 MRF-sel | ||
| 080 | |a 658.6 |2 MRF-sel | ||
| 080 | |a 366 |2 MRF-sel | ||
| 080 | |a 303 |2 MRF-sel | ||
| 100 | 1 | |a Emaeili, Ahmad |4 aut | |
| 245 | 1 | 0 | |a Effect of integration of green constructs and traditional constructs of brand on green purchase intention of customers / |c Ahmad Esmaeili, Akbar Sepahvand, Reza Rostamzadeh, Izolda Joksiene, Jurgita Antucheviciene |
| 246 | 1 | |a Marketing a obchod | |
| 300 | |b 8 ilustrací | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a bez média |b n |2 rdamedia | ||
| 338 | |a svazek |b nc |2 rdacarrier | ||
| 500 | |a Rubrika: Marketing a obchod | ||
| 500 | |a 3 obrázky, 5 tabulek | ||
| 504 | |a Obsahuje bibliografické odkazy | ||
| 546 | |a Anglické resumé | ||
| 650 | 0 | 7 | |a zelený marketing |7 ph802385 |2 czenas |
| 650 | 0 | 7 | |a řízení značky |7 ph205089 |2 czenas |
| 650 | 0 | 7 | |a produktový management |7 ph803135 |2 czenas |
| 650 | 0 | 7 | |a spotřebitelské chování |7 ph125966 |z Írán |2 czenas |
| 650 | 0 | 7 | |a dotazníky |7 ph255085 |z Írán |2 czenas |
| 650 | 0 | 9 | |a green marketing |2 eczenas |
| 650 | 0 | 9 | |a brand management |2 eczenas |
| 650 | 0 | 9 | |a product management |2 eczenas |
| 650 | 0 | 9 | |a consumer behavior |z Iran |2 eczenas |
| 650 | 0 | 9 | |a questionnaires |z Iran |2 eczenas |
| 651 | 7 | |a Teherán (Írán) |7 ge134537 |2 czenas | |
| 700 | 1 | |a Sepahvand, Akbar |4 aut | |
| 700 | 1 | |a Rostamzadeh, Reza |4 aut | |
| 700 | 1 | |a Joksiene, Izolda |4 aut | |
| 700 | 1 | |a Antucheviciene, Jurgita |4 aut | |
| 773 | 0 | |t E+M. Ekonomie a Management |x 1212-3609 |g Vol. 20, no. 3 (2017), s. 219-237 |q 20:3 |9 2017 | |
| 947 | 1 | 0 | |a E+M. Economics and Management |
| 856 | 4 | 1 | |u dx.doi.org/10.15240/tul/001/2017-3-015 |q text/pdf |y Plný text |4 N |
| 910 | |a LIA001 |x an2017lio02150 | ||
| 990 | |a RS | ||
| 998 | |a http://aleph.nkp.cz/F/?func=direct&doc_number=001694981&local_base=ANL | ||